Blog

Social Media in the Middle East

It’s possible you take your access to Facebook, Twitter and other social media platforms for granted. Maybe you’ve never thought about what a world without news feeds and constant updates and selfies from your friends and acquaintances is like. While there are moments when we’re all fed up of so-and-so’s latest attention-seeking Facebook status or […]

Read more

Boring brands can succeed on social media

For many business owners who have dabbled in social media, they may think their efforts have been in vain and growing a large social media presence is impossible. They may go as far to believe that social media simply doesn’t work, especially when you don’t have an exciting brand like Nike or Google. The truth […]

Read more

Twitter tips to market your business

Twitter tips to market your business

Social media marketing is one of many effective methods to expand your business’s reach to a wider group of audience that could eventually turn into potential customers. When we think of social media marketing, our thoughts immediately turn to Facebook.

Read more

How to reach more customers with Facebook

Do you have the Facebook marketing blues? Are you struggling to find any practical tactics that will boost your traffic? Facebook can be a tough market for small business owners to break into. It’s getting more and more crowded by the day; however, there are a few tested strategies you can employ to gain a […]

Read more

Mobile Twitter usage continues to grow

We all know mobile is big – and still growing. Any business serious about leveraging the internet in its marketing efforts – whether that be through social media or otherwise – needs to be putting serious effort into the mobile compatibility of its campaigns.

Read more

5 mistakes that ruin your online reputation

Businesses are relying on social media more than ever to get their voices heard on the Internet. Social media is a powerful tool to connect with customers and to establish an online presence. However, so many companies make mistakes that are too important to ignore, and which could seriously damage your online reputation.

Read more

Optimize your social media hashtags

Remember years ago when you first saw a number sign followed by an unspaced phrase popping up online? Who would have thought that hashtags would turn out to be one of the most useful tools on social media platforms today. In fact, different social media sites utilize hashtags in different ways.

Read more

To connect or not: LinkedIn strangers

You just opened up your inbox to see a LinkedIn invitation to connect with John Doe. You’ve never met the guy, but your interest is peaked. “Is he a friend of a friend? Is he interested in hiring me? What’s his motive?” You might check out his profile to get a better idea about him, […]

Read more

To connect or not: LinkedIn strangers

You just opened up your inbox to see a LinkedIn invitation to connect with John Doe. You’ve never met the guy, but your interest is peaked. “Is he a friend of a friend? Is he interested in hiring me? What’s his motive?” You might check out his profile to get a better idea about him, […]

Read more

Social media drives business development

Social media has been increasing in popularity amongst business owners more than ever before. From LinkedIn to Twitter and Facebook, social media has enhanced ways in which businesses communicate with one another, leading to quicker connections and even stronger relationships.

Read more